Fubu Founder Daymond John's Secret To Staying Motivated. It's Pure Genius!

Fubu Founder Daymond John's Secret To Staying Motivated. It's Pure Genius!

The brand they started launched the streetwear industry we know today. In 2020, FUBU returns to its roots, launching a new collection that combines the contemporary and the classic. FUBU stands for "For Us, By Us" and was created when the founders were brainstorming for a catchy four-letter word following other big brands such as Nike and Coke. [1] Fubu: Contemporary Sportswear. For Us, By Us since 1992. Winter capsule collection available now.

The brand they started launched the streetwear industry we know today. In 2020, FUBU returns to its roots, launching a new collection that combines the contemporary and the classic. FUBU stands for "For Us, By Us" and was created when the founders were brainstorming for a catchy four-letter word following other big brands such as Nike and Coke. [1] Fubu: Contemporary Sportswear. For Us, By Us since 1992. Winter capsule collection available now.

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